Who We Are

alex-archawski

Alex Archawski, President

Alex Archawski is a military veteran, social entrepreneur and sales executive who has held executive and sales leadership positions at various companies. As a proud Sales Evolution alumnus (2006), Alex focuses on one objective; to help salespeople achieve outstanding sales success.

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Previously, Alex was a sales consultant whose mission was to promote excellence in salesmanship and motivate sales organizations to drive improved business performance.

Alex ‘continues to serve’, by assisting our returning Veterans. He created a nonprofit, Greater Philadelphia Veterans Network whose mission is to provide empowerment tools for our Veterans seeking employment, leadership skills and Entrepreneurship success.

Alex’s motto he lives by is:

“Your life accomplishment will be measured by the amount of human impact you’ve delivered”

He is an avid outdoorsman who enjoys sprint triathlons, hiking, sailing and fishing. Alex currently resides in Ardmore with his wife and two sons.

Email Alex: alex@salesevolution.com
LinkedIn: Connect with Alex

tony-kanak

Tony Kanak, CEO

Tony Kanak has been working with Sales Evolution as a student and coach for over 14 years. His Prior Sales Career includes working for Compu-Tutor, a Platinum level ACT! CRM reseller and Sales Evolution partner, where he became a Guess Free Selling Master.

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Now Tony provides expert level coaching to Business Owners and Sales Professionals that are growing their revenue using the Guess Free Selling Process.

Tony completed his Bachelor of Science Degree from Drexel University in 1990. He has traveled through the United States, Canada, Mexico, and Puerto Rico as a Corporate Trainer on IBM based Maintenance Management software.

He managed and developed a training team in Wilmington DE that conducted international training for DuPont, Astra Zeneca, and W.L. Gore.

Tony has been certified to teach over 50 computer training courses. He began selling computer training in 1997 and has been successful since that time in various roles related to Enterprise and Local Information Technology Sales.

Tony has been a featured guest speaker on Sales and Marketing Topics for the past 15 years including:

  • “How to Increase Your Referrals in 60 Minutes or Less”
  • “Why Columbo Would Have Been the Whodunit of Sales”
  • “The Art of War – The Most Important Business Book You May Ever Read was Written 2,500 Years Ago – Before LinkedIn… and Facebook”
  • “What Personality Profile is Most Likely to Result in Significant Sales Production”
  • “Are You a Ninja or a Novice – How to Walk Away with Your Bank Account and Self-Esteem Intact”
  • “Why Do I Need a Contact Manager When I Have All of These Great Post-it-Notes?”

Titles and Affiliations:

  • Principal and Coach – Sales Evolution
  • Area Director Consultant – Business Network International – World’s Largest Business Referral Organization

Email Tony: tony@salesevolution.com
LinkedIn: Connect with Tony

Mike-Mayer

Mike Mayer

Mike leads Sales Evolution’s Search and Recruitment Division. He brings more than 30 years of experience in talent acquisition (selection, assessment and recruitment) as well as a strong background in leadership development and talent management to clients of Sales Evolution.

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Prior to founding Richmond Hazleton Group, He built an extensive background in executive talent acquisition working with Fortune 500 companies as well as early stage firms. He has supported clients ranging in size from large (Microsoft, Heinz, Safeco) to small and emerging pre-IPO or privately held organizations.

Before starting a career in Executive Search, Mike held human resources leadership positions within General Electric, Allied Signal (Honeywell), and the Aramark Corporation where he personally led and contributed to significant organization initiatives that entailed large scale change. His human resources leadership experiences include major talent acquisition and integration efforts, mergers, acquisitions, divestitures, and helping to strengthen firms’ infrastructure through substantive talent management efforts. His ability to quickly assess an organization and build trust with the organization’s leadership team enables him to contribute to enhancing the effectiveness of the leadership team.

A graduate of Carnegie Mellon University with a Bachelor of Science and Master of Science Degree in Management, Mike has served as a lecturer at Villanova University where he teaches graduate courses in Management. He also holds professional certification credentials in executive assessment and coaching.

Mike and his wife reside in the Philadelphia, Pennsylvania area where he has lived and raised two children who each enjoy successful careers as college graduates.

Email Mike: mike@salesevolution.com
LinkedIn: Connect with Mike

dave-light

Dave Light

Dave Light’s 25 years in the international food business has focused on sales and sourcing solution development for corporate customers throughout the U.S. and representing origin partners in 15 foreign countries. His client list includes Costco, Wal-Mart, Darden, Sysco and the Walt Disney Co.

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Before joining Sales Evolution, Dave was CEO of Devi, Inc., an award-winning startup marketing imported food products to national accounts in the food service and restaurant chain sectors. He has held Director positions for national accounts with the CP and Icelandic Groups, and VP, International Business Development at Cal-Shell International and Berdex in San Francisco.

Dave believes that the empowerment of sales professionals is key to the prosperous growth of any business, and that the “S.E. Way” provides an important and effective means for achieving it. His experience as a practitioner of the GFS (Guess Free Selling) methodology in the trenches has provided him with a deep resource of practical applications of Scott’s powerful training when dealing in even the toughest commoditized markets.

Dave also has been involved with a number of regulatory and business sustainability initiatives, including advising the CFTC on commodity futures contracts and working with the World Wildlife Fund and Disney Conservation Fund on certification and resource management.

In 1991, Dave and his family returned to their hometown of Philadelphia from the Bay Area, where they’d lived since his graduation from UC Berkeley. He and his wife Gerri, a Microsoft engineer, live with their daughter Holly north of the city. His son David (Princeton ’07), lives in Boston and works in the pharmaceutical industry.

Email Dave: dave@salesevolution.com
LinkedIn: Connect with Dave

dale_rothenberger

Dale Rothenberger

Dale offers a unique blend of “thinking through the details, while being a strong communicator”. Dale’s career started in Engineering, with a degree from Penn State, and 20 years in the Power Industry. The switch to sales / business development occurred early in the sales evolution of professional services, which led to sales management and business consulting.

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An entrepreneur, Dale has been involved in start-ups, turn-arounds, and new business strategies. He has been active in several Professional Associations, including Sales and Marketing Executives International (SMEI), International Facilities Management Association (IFMA), and Sales and Marketing Professionals (SMPS).

Dale brings his years of experience to Sales Evolution and loves to mentor others in the field of sales and negotiation.

Email Dale: dale@salesevolution.com
LinkedIn: Connect with Dale